Although we have added other services, marketing and design continue to be at the core of everything we do. When talking about our Marketing and Design services, our process is very simple.
First, we gather as much information as we can about your business, goals, resources, and clients.
Second, we analyze the information and propose specific solutions about which tools to use and how to use them, as well as suggestions about design to maximize your results.
Third, we implement the system in your company and gather data (analytics, internal feedback, etc.). Once we have the data, we repeat the process by gathering new information, analyzing your new goals and testing them out, and so on.
From the beginning our company has focused in good, clean design. Cluttered websites are a common problem in the Healthcare Community. Most times it’s not about the quantity of the information, but about the poor distribution of that information.
At Boider we believe that a good design should add to your message and not take anything away from it. Our passion for design comes from a deep understanding on how things work and from looking for constant efficiency.
Over the last decade the way people do businesses have changed drastically. The way we communicate with each other has also changed. The many channels we have to our disposal can be overwhelming. So can you really “make it” when you compete with everybody else’s attention?
The answer is yes. There are many strategies you can follow, but most of them (at least the ones we know) come from an understanding of who you are and who you want to communicate with. You can’t be someone you are not. One of our goals is to help you find your voice and use the channels that will represent you best.